A game theory approach is used to discuss the cooperative promotion programs between the manufacturer and retailer in a toy trade-supply chain.
在分析了玩具业不同于其他行业的需求特性的基础上,针对供应链中供应商和销售商之间的合作促销问题,使用博弈论的方法主要就最优的定价和订购量进行研究。
A game theory approach is used to discuss the cooperative promotion programs between the manufacturer and retailer in a supply chain.
本文针对供应链中厂商和销售商之间的合作促销问题,使用博弈论的方法主要就最优的合作促销费用投入和定价进行了研究。
Implementation of integrated marketing in Zhejiang Hangcha Engineering Machinery Company;
浙江杭叉工程机械股份有限公司整合营销的实施
Application of integrated marketing theory in our nation s enterprise;
整合营销理论在中国企业中的应用
Building market perceived quality by integrated marketing;
通过整合营销建立市场感知质量
And,the exploration on how to make marketing combination over local and nearby area,Changsha-Zhuzhou-Xiangtan area,as well as Guangdong and Guangxi area is executed.
利用湖南千家峒国家森林公园已有资源优势、当地品牌优势,进行形象定位,针对当地及周边地区、长株潭地区、两广地区开展市场营销组合进行探讨。
The paper puts forward 4CS marketing theory is fit for the present marketing combination straty of logistics enterprise aimming at the existing problems of TPL in China.
本文针对我国第三方物流存在的问题提出了4CS营销新理论更适合于目前的物流企业的营销组合策略。
Because of its extremely strong operating and making the thought of marketing of enterprises clearer, marketing combination, the important part and the tactical implementation step of marketing, certainly draw considerable concerns and favors from SME.
随着我国中小企业面临的市场竞争日趋激烈,市场营销越来越成为我国中小企业寻求发展的必然选择,作为市场营销重要组成部分和战术实施环节的营销组合,由于其操作性极强且能够使企业的营销思路更加清晰而受到我国中小企业的青睐。
How to choose the fuel sales contract;
船舶燃油购销合同的选择
...Vegetable Marketing Co-operative Society
……蔬菜产销合作社
Our shop makes and sells cakes and pastries By itself, which shows the integration of production and marketing.
本店糕点自产自销,产销合一。
4. This refers to the supply and marketing co-operatives.
〔4〕这里是指供销合作社。
Marketing mix
销售综合方法,销售策略
Promotion The fourth element in the marketing mix is promotion.
促销营销组合中的第四个要素是促销。
Study on Marketing Innovation of National OTC s Direct Saling under the Condition of Integrated Marketing;
论整合营销下国产保健食品直销的营销创新
Regional wholesaler – suitable for sale of commercial equipment and products
地区销售商-适合商用设备产品销售
Research of Effect that Promotion on Brand Build in Integrated Marketing Communication;
促销对整合营销中品牌建设影响研究
Improving Verification Supervision and Administration by Integrating Verification System of Foreign Exchange;
整合贸易外汇核销系统完善核销监管
Brand Marketing of Agricultural Products and the Strategy of Integrated Marketing Communication;
农产品品牌营销与整合营销传播策略
Study on the Combination of E-marketing and Traditional Marketing of Travel Agencies;
论旅行社网络营销与传统营销之整合
On Conformity Business;
整合营销——全新营销理念的遗传密码
Integration Marketing: New Policy of Financial Product Marketing;
金融产品市场营销新策略:整合营销
The Intergrating Application of Marketing Theory in Real Estate Sales
营销理论在房地产销售中的整合应用
4Rs Marketing Based on Co-marketing Theory
基于合作营销理论的4Rs营销研究
The copies of the sales contract are all here now.
销货合同都在这儿,
Conference on Contracts for the International Sale of Goods
国际货物销售合同会议
Industry, agriculture and trade must Be comBined to Bring producer and sellers together.
工农贸结合,产销见面
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